LinkedIn Audit Checklist: Free Profile & Page Guide

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The LinkedIn Audit Blueprint: Optimize Your Profile and Page for Professional Success

Stop posting on LinkedIn without a strategy. This interactive checklist is designed to help you quickly assess the performance and optimization of both a LinkedIn Business Page and a Personal Profile. Quickly review goals, content, branding, and recommendations to deliver a professional strategy that drives genuine business growth.

Inclusions:

Tell us about you

Just a few quick questions to help us get to know you, and you’re all set!

First Name

Last Name

Phone Number

Email Address

Company / Role (optional)

Resource Name

Consent

I agree to receive texts from Morphed Social about updates and appointments. Msg & data rates may apply. Msg freq varies. Text HELP for help or STOP to opt out.

Optimize your profile for maximum visibility and authority.

This checklist ensures your personal profile is fully optimized. Review your headline, “About” section, experience details, and the use of keywords that align with the professional services you or your client offer.

Enhance your company page to drive leads.

Beyond the personal profile, we help you assess the company page’s banner, description, and the type of content being posted. Ensure the page serves as a valuable resource and clear call-to-action hub for potential clients.

Leverage testimonials and recommendations for trust.

Social proof is key on LinkedIn. This section guides you in assessing the sufficiency and credibility of recommendations and testimonials on the personal profile to strengthen trust and showcase expertise.

CONNECT AND CONVERT

Track your audit findings and
scale your outreach.

Use Morphed Social to put your audit into action. Schedule strategic, professional content directly to your LinkedIn Page and Profile, and track key engagement metrics in real-time.